Yes folks, it’s absolutely true!! Lucky beer-drinkers in the UK can now order beer with the simple press of a button.
UK beer brand Carling has launched a product they hope will revolutionise how their customers drink beer – the Carling Beer Button!
The handy device sits in your fridge and syncs with a specially-designed smartphone app. The Carling Beer Button works in a similar way to the recently announced Amazon Dash buttons: beer enthusiasts can tap the button to select which store to buy their beer from, adding their purchase to a digital shopping cart for delivery.
Alpesh Mistry, Customer Marketing Director at Molson Coors (Carling’s owner) said:
“[…]The Carling Button is not a gimmick but is already up and running as a fully functional product. It is a scalable solution that we see have a direct impact on how our consumers shop online and purchase Carling.”
…which of course means you’ll never run out of beer again – and if you do, you won’t have to leave the house to get more!!